Wednesday, 27 January 2016

How Oprah Winfrey Earn $12million Dollars From Sending A Tweet

This woman is BLESSED, highly favoured, her name is a brand, her words her inestimable value.  Just talking positively about a brand yields money, omnipotent God bless me.....she's too much.- Blogger K

Media mogul Oprah Winfrey made a fortune from sending out one tweet.
According to Market Watch, Winfrey earned a whopping $12 million for merely writing about how she was able to lose weight and still eat bread.
Her tweet, posted yesterday included a 30-second video clip, was to promote her journey with Weight Watchers.

An hour after she sent her story into the Twitter verse, Weight Watchers shares climbed slightly over $2 a share, and since Winfrey owns roughly 6 million shares, the surge in share prices made her  $12 million just like that.

Talkshow host’s video claiming she lost 26 pounds by using the weight-loss programme adds about $12.5m to the value of her stake in the company.


 Winfrey, who has a deal with the company that includes making personal endorsements, singlehandedly added nearly $150m to Weight Watchers’ market capitalisation, with her stake gaining about $12.5m in value.

2 comments: