Access Bank DiamondXtra
Savings Scheme: DiamondXtra season 11 quarterly draw prize presentation held
yesterday at Access Bank Plc’s headquarters in Lagos.
About 1,016 Nigerians were
rewarded with more than N59 million!
Mrs Nnenna Chukwu was the
star prize winner, winning N100,000 per month for 20 years in the salary for
life category.
Others included Nwoko
Chibuikem, Aliyu Umar and Adewale Adekoya among others.
Chukwu who could not hide
her excitement explained that she had opened DiamondXtra account a long time
and was not expecting to win in the savings scheme.
She commended Access Bank
for providing the opportunity for her to save and win at the same time, noting
that the savings campaign would help to foster savings culture among Nigerians.
Access Bank DiamondXtra
Savings Scheme:
Executive Director, Retail
Banking, Access Bank Plc, Victor Etuokwu, said the DiamondXtra initiative was
the bank’s little way of creating and adding value and meeting the needs of its
customers.
He said the bank is
committed to rewarding its shareholders for their patronage adding that
DiamondXtra is the best banking product in the country at the moment.
Etuokwu said:
“This is the 11th edition
and the product has been rewarding Nigerians. It is something that we think it
is important as every little thing you do help.
There is no way a bank can
add value to the economy if it does not do things like this, so the products of
a bank must add value and DiamondXtra adds value.”
According to him, over the
10 years, more than N5 billion has been given out as the bank continues to soar
on the goodwill of its customers and their patronage.
Etuokwu added:
“We want every Nigerians to
move to the DiamondXtra initiative so that they can partake in the goodies
which the product brings.
The only way companies
remain profitable is by creating value so as long as we keep doing this, our
customer base will increase and this initiative will not affect our
bottom-line.”
In his remarks, Head,
Product Insights and Capability, Access Bank Plc, Rob Giles, said that
DiamondXtra has positively impacted the bank’s depositor base as customers are
more comfortable with having a DiamondXtra account rather than the normal
savings account.
Giles said:
“Our business is all about
customers and our success is also the success of our customers.
As our customers grow, we
grow as well and so we have helped millions of people to save with DiamondXtra
in the last 10 years and we are still doing that as regards this year which is
the 11th edition and in addition to helping people save, they have been winning
salary for life, education allowances for five years and senior citizen prizes
aimed at helping some of our most senior citizens get additional value among
others.
So we have been creating
magic moments for people and by doing that, it helps Access Bank because people
want to continue to save with us and patronize Access Bank.”
DiamondXtra is an interest
yielding hybrid account, which allows deposit of both cash and third party
cheques. Hybrid means a combination of both savings and current account
features.
The reward scheme which was
launched in 2008 and has been running every year since inception, rewarded over
5,000 customers in 2018, and over N5billion has been given away in cash and
gift items in the past 10 years.
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